Healthcare Commercialization White Papers

Strategic Thinking for the Healthcare Industry

Amplity Health has documented its strategic thinking on key healthcare commercialization topics in a series of white papers.

The healthcare industry is continually evolving and presenting new and different commercialization challenges. Our white papers outline Amplity Health’s strategic thinking on key healthcare commercialization topics.

White Papers

Orphan Drug Success: Engaging Key Stakeholders to Deliver Positive Outcomes

Rare diseases afflict as many as 30 million Americans, nearly 10% of the US population. Realizing the revenue potential of orphan drugs, midsize and large pharmaceutical companies...

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White Papers

The New Healthcare: Marketing to a Segment of One

Technological advancements and shifts in the healthcare delivery model are pushing us toward a health economy in which pharma marketers increasingly focus their efforts on each...

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