Thought Leadership
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From healthcare training to commercial solutions, Amplity’s position in the life science ecosystem affords us first-hand access to trends and market developments to provide value-added answers to your commercialization strategy challenges. Our clients rely on our timely, relevant, and insightful thought leadership when making medical or commercial decisions. As a contract commercial organization with decades of experience, you can count on us for valuable global healthcare solutions.
Focus on Rare Diseases and Orphan Drug Marketing
Taken together, rare diseases afflict as many as 30 million Americans - nearly 10% of the US population. To date, as many as 8,000 rare diseases ha...
Can Artificial Intelligence Safely Enable Field Personnel’s Use of Free Text
Today’s pharma-industry call notes systems almost universally use only static dropdown checklist options while prohibiting free-text entries. And a...
Time to Embrace Companion Diagnostics to Accelerate Precision Medicine
Conventional pharmacotherapy is characterized by a trial-and-error approach in which medications are tried sequentially.1 The success rates from tr...
Remote Engagement and Outsourcing Survey Results
Check out what Pharma and Biotech decision makers (N=30) who influence the Remote Engagement strategy had to say in their surveys. Hit the "downloa...
Engaging Key Stakeholders to Deliver Positive Outcomes
Rare diseases — those afflicting fewer than 200,000 individuals in the United States — individually affect relatively small groups of patients. But...
A Detailed Examination of Practice Pressures and Desired Interaction with Pharma Manufacturers
Oncology is — and will continue to be for the foreseeable future — pharma’s powerhouse. In its latest edition of World Preview 2016, Outlook to 202...