Amplity Health: Colour Credentials Privacy Notice

This Privacy Notice sets out how we use and protect any Personal Information we collect through the Colour Credentials Survey website.

Personal Information collected through this website will only be used for the purposes identified. Amplity Health is regarded as the Data Controller. All applicable data protection laws shall be respected in full.

By providing information to us via this website, you agree to us using your Personal Information to carry out your Colours Credential Survey, to provide you (and when requested, your employer) with the results, and to use them in related Amplity Health Capability Development programmes

We collect the following Personal Information through this Website:

  1. Your Personal Information

    We collect a minimal amount of personal details: your name; work location; company; and email address for the purpose of processing your Colour Credentials Survey results.

  2. Browsing Information

    We additionally collect limited Personal Information connected with your use of the website itself: We use cookies to monitor page use and user flow. We only use this information for statistical analysis purposes and then the data is removed from the system.

    You can choose to accept or decline cookies. However, this may affect performance of the website.

What legal ground(s) do we rely on?

The collection and processing of your Personal Information is carried out with your consent in order to provide you with your Colours Credentials Survey results. Our use of browsing information is necessary to fulfil our legitimate interests towards quality assurance and maintenance of the security of our website.

With whom do we share Personal Information?

We will not share the Personal Information collected via this website, except as otherwise stated in this Privacy Notice; to successors in title to our business; to establish, exercise or defend our rights; or where required by law.

Who is processing your Personal Information?

We may engage Processors that help with storage, technical maintenance, administration and processing of data. Any processing of the Personal Information by these parties is in accordance with our instructions. Personal Information will be accessed by these parties only to the extent that is required to fulfil our instructions and in compliance with applicable law, including with respect to data confidentiality, privacy and security.

Your Rights: Viewing, Editing, Updating or Deletion of your Personal Information:

We will honour your legal right to view and correct your Personal Information in accordance with applicable privacy law. You may also ask us to erase, restrict or port your Personal Information and you may tell us if you object to our use of your Personal Information.

Should you wish to exercise these rights please contact or for EU data subjects


We treat all Personal Information as strictly confidential.

Data Security

Personal Information will be stored by us in accordance with our applicable data retention requirements and corporate policies. We use a variety of methods, such as firewalls, intrusion detection software and manual security procedures, to secure your data against loss or damage, to help protect the accuracy and security of Personal Information and to prevent unauthorized access or improper use. If you think that the Website or any Personal Information is not secure or that there has been unauthorized access to the website or your Personal Information, please contact or for EU data subjects immediately.

Data Transfers

Your personal Information may be transferred to the US, which is not considered to have the same level of data protection as in the UK and EU. However, we ensure all data transfers comply with applicable legal requirements (for example under intercompany agreements with appropriate contractual protections).

Further Information

If you have any questions about Amplity Health’s collection of your Personal Information, if you consider that we are not complying with this Privacy Notice or if you have any questions in relation to this Privacy Notice, please contact You may also lodge a formal complaint with your competent data protection authority.

Amplity Health’s Data Privacy Policy can be found on our website:


Last updated: 7th December 2020